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Daily news & progressive opinion—funded by the people, not the corporations—delivered straight to your inbox.
"Do you have any idea how easy it is to get you off our backs with a little bullsh*t about your responsibilities to the planet?"
A new parody ExxonMobil advertisement released Tuesday by a group founded by Adam McKay—the Academy Award-winning writer and director of the blockbuster doomsday climate comedy Don't Look Up—mocks humanity for letting Big Oil get away with causing one of the biggest existential threats of all time.
"There's a world we all want to live in again. A world where the air is pure and crisp and clean and fills your lungs with joy. A world where you can drink water from any river or creek and your house will still be there tomorrow if it rains," the narrator of Yellow Dot Studio's latest parody video says in the two-minute clip. "Here at Exxon, we believe in that world, and we're working hard to make sure that our customers believe that we believe in that world."
"We understand the road has been bumpy, and we haven't always done the best we could," he says over footage of the Exxon Valdez disaster, in which more than 10 million gallons of crude oil were spilled in Alaska's Prince William Sound in 1989.
Wow, this new Exxon ad is surprisingly candid. pic.twitter.com/FYEf2GNdGE
— Yellow Dot Studios (@weareyellowdot) July 9, 2024
The voice-over continues:
Sure, our own scientists accurately predicted climate change 60 years ago. But we didn't want you to know about it. That's why we spent billions on ads and media manipulation covering it up, then we rigged the government so leaders in both parties would do our bidding, and yes, we did everything in our power to block clean energy tech so we could keep force-feeding you oil via expanding global infrastructure, monstrous vehicles, and disposable plastics and chemicals that don't go away. Ever.
The video follows the recent conclusion of a bicameral Senate investigation into Big Oil's decades of spreading climate disinformation and obstructing a green transition—after which lawmakers called on the U.S. Department of Justice to investigate fossil fuel giants. There is also a nascent movement urging state and local prosecutors to go after the oil and gas industry for climate-related deaths.
"And yes, every now and then you squawk about how evil we are, but then we drop gas prices a nickel and you shut right back up," the narrator says. "Do you have any idea how easy it is to get you off our backs with a little bullshit about your responsibilities to the planet? About your carbon footprint? Pretending plastic recycling actually makes a difference?"
"You're letting us get away with it, you dumb bitches" he adds mockingly. "All of our tricks worked. The world is a burning, out-of-control charnel house. The last generation to die of old age has already been born, and you still let oil executives freely show their face in public."
"We're just one company but you're 7 billion people," the video concludes. "Get off your asses and do something, you fucking peasants!"
Don't look up... at the collective human madness in the mirror.
Let’s admit it: We are indeed mad creatures.
This should truly have been the time of our discontent. The northern hemisphere just experienced the hottest summer in recorded history, including month by month the warmest June, July, August, and (by a country mile) September ever. Staggering heat records were set in place after place globally. Fires from Canada to Hawaii to Europe broke all records. (In fact, those Canadian summerfires are now threatening to burn straight into the winter months for the first time — and I fear this phrase is going to be become all-too-boringly repetitive — in history.) The southern hemisphere had a “winter” from — yes! — hell. In Europe, which was burning up, Greece experienced unprecedented fires and floods as well. Libya had a significant part of a major city washed away. China, too, experienced unprecedented flooding around its capital, where 1.2 million people had to be evacuated, and in Hong Kong, too. The sea ice in the Antarctic fell to the lowest levels (yes again!) in recorded history, as did sea ice in the Arctic, helping to ensure a future in which rising sea levels could flood coastal cities. And Greenland has been lending a hand to that same future, starting 2023 with temperatures unmatched in at least 1,000 years and still setting new temperature records in July. Worse yet, that’s just to begin down a list that increasingly seems unending.
In certain parts of my own country, the United States, this summer was all too literally a hell on Earth and, as a New York Times piece headlined it recently, also “A Summer Preview of the Future; Floods, Fires, and Stifling Heat.” (Its first line: “It felt like the opening minutes of a disaster movie.”) A stunning heat wave, for instance, stretched across a drought-stricken Southwest all the way to California, while Phoenix, Arizona, hit an almost unbelievable temperature record of 54 days of 110-degree heat or higher! (Oh, wait, make that 55!)
With our increasingly dire global situation in mind, ask yourself this: How is humanity reacting to the deep dangers we now face? Are we focusing our attention on putting out the flames...?
And that, of course, was just to begin down a seemingly endless list. I haven’t even mentioned disappearing mountain glaciers or the soaring temperatures of South Asia or the Middle East. (Iran hit a record heat index temperature of 158 degrees in August.) But let me stop there. It isn’t hard to see that, if we humans continue to use staggering amounts of fossil fuels and so pour ever more greenhouse gasses into the atmosphere — and the latest study indicates that they are heading in that direction at record levels — the Earth, or at least life as we humans have known it on this planet, will, in the long run, almost literally go down in… what else?… flames.
No, it’s not that nothing is being done. Non-carbon-producing forms of energy are indeed on the rise globally (even in an oil heartland like Texas). Still, to take one example, China, the country moving most dramatically to create ever more green power, is also burning more coal than the rest of the planet combined and still planning to up its use of that devastating source of energy. And keep in mind that, these days, the two greatest greenhouse-gas-producing nations, China and the United States (which is also cumulatively by far the greatest in history), have in recent years hardly been able to exchange a civil word, no less collaborate to try to make this planet a cooler, better place. At the moment, it seems as if they stand a far greater chance of going to war with each other (while incinerating yet more fossil fuels and so much else in the process) than allying to help save the planet as we know it.
Meanwhile, of course, the giant fossil-fuel companies have been making — I know this sounds like a broken record but what can I do? — record (oops, sorry!) profits. And keep in mind that, in the United States, the leaders of one of the two major political parties are wildly focused on supporting and expanding Big Oil and carbon-producing energy sources of every kind, while denying that much of anything I’ve described above is actually happening. Worse yet, according to the latest polls, their unofficial leader, Donald Trump, stands a rather chilling (or do I mean boiling?) chance of retaking the presidency in 2024 and controlling the government for at least four more wildly unpredictable, possibly ever more authoritarian years of carbon hell. Under the circumstances, you might indeed be able to kiss this planet goodbye.
War Is Us
And worse yet, with our increasingly dire global situation in mind, ask yourself this: How is humanity reacting to the deep dangers we now face? Are we focusing our attention on putting out the flames, so to speak? I’m afraid — despite the heroic efforts of any number of young people — the overall answer would have to be: Not on your life! Sadly enough, instead of facing the crisis of climate change head-on, much of humanity seems all too intent on starting fires of the kind that have defined us since time immemorial. I have in mind, of course, a different kind of planetary destruction entirely: war-making. In fact, sometimes that seems to be by far our greatest, if grimmest, skill and deepest nature.
At a moment when peace couldn’t be more needed so that we could focus on our imperiled future, war (and the threat of ever more of it) seems once again to be what we’re all too willing to put at the very heart of things, including of our news reports.
Consider war, in fact, our other version of burning the planet up. Once upon a time, that would simply have been a metaphor for destructive war after war after war throughout human history, but no longer. After all, as anyone who saw the hit film Oppenheimer knows, back in 1945, this country first figured out how to create a global fire that could, unlike climate change, consume our world in essentially no time flat. I’m thinking, of course, of nuclear weapons, and of the fact that their power to broil us (as well as, all too ironically, drive us into a potentially devastating nuclear winter) has only increased immeasurably with time. The weapons in nuclear arsenals now are generally vastly much more powerful than those two atomic bombs that decimated the cities of Hiroshima and Nagasaki on August 6th and 9th of that year.
Almost 80 years later, nine countries have nuclear weapons and the U.S. is planning, in the decades to come, to put up to $2 trillion into “modernizing” its own nuclear arsenal, with the Russians and Chinese following suit. Worse yet, lurking behind the most recent full-scale war on planet Earth, the one in Ukraine, has been the possibility that such weaponry could actually be used on a battlefield for the first time since 1945. I’m talking, of course, about “tactical nuclear weapons” — some far more powerful than the atomic bombs that took out Hiroshima and Nagasaki — and the Russian president’s implicit threats to use them.
And that bloody disaster of a conflict, launched with Vladimir Putin’s invasion in February 2022, has now become a full-scale, World War I-style trench war (with the addition of course of so many modern advances like drones) that shows no sign of ending in any imaginable future. And if that war — and other conflicts, in places ranging from Sudan to Pakistan — weren’t enough for you, then how about the now-ongoing Hamas-Israeli nightmare in the Middle East?
Yes, in its surprise assault on Israel, Hamas brutally slaughtered young music festival attendees in startling numbers and an unnerving number of children as well, while Israel is now mercilessly battering Gaza with its trapped two million inhabitants (almost half of them children), hitting schools, hospitals, and mosques, while cutting off electricity and food which, as Senator Bernie Sanders noted recently, is a “serious violation of international law.”
No less grimly important, that disastrous struggle has become a focus of almost all the news shows in a way that would be inconceivable for the long-term danger of climate change. And no one yet knows how that conflict might still develop or spread, but consider it symbolic of so much else that, in response to the initial Hamas surprise attacks, the Biden administration’s idea of restoring peace in a wildly conflict-ridden Middle East was to send in an aircraft carrier task force and fighter planes. I mean, what else could we do?
While we humans prepare for and all too regularly launch wars, this planet is now visibly making war on us.
And mind you, even when we’re not at war, the U.S. and other countries remain all too ready to invest so much more of our wealth in our militaries than in tamping down climate change. Yes, give Joe Biden some credit, he did oversee the passage of the Inflation Reduction Act, which over time will put several hundred billion dollars into developing a climate-change-ready economy.
Still, that could be his only major climate initiative and investment (thanks significantly to a Republican House) in his four years in office, while every year he’s president the American military has gotten or will get a budget of more than $800 billion (and still rising toward the trillion-dollar mark). Similarly, when aiding allies, as with Ukraine, we’re far more likely to give them billions of dollars for armaments and other kinds of militarized help ($75 billion in the case of Ukraine) than to aid them in battling the growing nightmares of global warming.
Will Humanity Go Asteroidal?
You could say that, historically speaking, as well as in the present moment, war has been both humanity’s foremost talent and our obsession, and that we are, in some basic sense, mad creatures. War still remains a deep and endless part of our world. Making war, in some sense, could be considered our thing. I myself was born in the midst of the second devastating global war of the last century and I’ve lived through American wars in Korea, Vietnam, Afghanistan, and Iraq (twice), as well as that endless war on terror.
At least... T-Rex and its pals weren’t responsible for the force that made them history. If things don’t change on this planet in the decades to come, the same might not be true of humanity.
So, this is us. But here’s what’s different in this moment: while we humans prepare for and all too regularly launch wars, this planet is now visibly making war on us. Global warming is, in some fashion, a slow-motion but increasingly horrifying assault on this planet as humanity has known it these last thousands of years.
Or rather, if you want to think of it this way, humanity is now making war on itself, using fossil fuels as its slow-motion weapon of long-term atmospheric devastation, while distracting itself with more localized wars on this planet. And thanks to that, it has no longer become totally absurd to talk about our possible extinction. In a sense, you might say that, with our own special form of brilliance, humanity has managed to create both a devastatingly fast and a spectacularly slow way of doing ourselves (and so much else) in. I’m talking, of course, about those nuclear weapons and climate change. And thanks at least in part to our inability to stop fighting wars among ourselves, we seem to be ensuring that climate change won’t be the full-scale focus of our attention as it should be.
So, think of those nukes and climate change as fast and slow-motion versions of that asteroid that took out the dinosaurs and so much other life on Earth 66 million years ago.
At least, however, T-Rex and its pals weren’t responsible for the force that made them history. If things don’t change on this planet in the decades to come, the same might not be true of humanity. You would, in fact, have to say that we might have created our own asteroid, sent it on a devastating slow-motion path to Earth, and then (to make matters worse) largely ignored its coming and began killing each other first.
Consider all of this, then, the deepest form of human madness and just hope that somehow, from the Middle East to Ukraine, Beijing to Washington, we can wake up to what we’re doing to ourselves before it’s too late.
Yellow Dot Studios announced its debut with a satirical commercial for "Big Money."
The filmmaker-producer team behind Don't Look Up launched a new climate-focused, "anti-bullshit" media venture Tuesday with a spoof advertisement for "Big Money."
The satirical video is the first offering from Academy Award-winning writer-director-producer Adam McKay's new Yellow Dot Studios, a nonprofit devoted to counteracting decades of fossil fuel-funded misinformation about the climate emergency.
"The climate is changing much faster than large swathes of our media are telling us, and there is no time to waste," McKay said in a statement. "Oil companies' horrible and destructive disinformation created decades of delay in dealing with climate breakdown. Yellow Dot's goal is to push back, whether that's through in-house videos, or videos for climate orgs and activist groups, to help get people involved and activated at a rapid pace."
"We wanted to highlight the—I think this is the technical term—the boatloads of money that are going into corrupting the system and in turn hurting the climate change movement."
The first sample of Yellow Dot's work is "Big Money."
"It's unregulated, gathers by the billions, causes inaction on the climate crisis, bank collapses, and an unaffordable life for billions of people. It sells itself, but now it has its own commercial. Raise a toast to what made it all possible," the video's YouTube description reads.
The video, written by McKay, follows an imagined protagonist from their first paper route to a luxurious life as a lawmaker-purchasing, climate change-denying mogul with an "empty, life-sucking, zombie, lamprey" where their heart used to be.
Yellow Dot managing editor Staci Roberts-Steele, who also co-produced the 2021 film Don't Look Up, told Common Dreams that the studio wanted to focus its first video on the root cause of both the climate emergency and the false information surrounding it.
"For many decades, Big Oil's been pushing the narrative that climate is the fault of the individual, and, even though we should all be doing our part and recycling and things like that, the biggest offender of pollution and production of CO2 are the fossil fuel companies," Roberts-Steele said.
Despite being fully aware of this fact, these companies have made no real effort to reduce their emissions, and continue to push for additional fossil fuel developments like ConocoPhillips' Willow project in Alaska, she added.
"We wanted to highlight the—I think this is the technical term—the boatloads of money that are going into corrupting the system and in turn hurting the climate change movement," Roberts-Steele told Common Dreams.
However, not everything Yellow Dot Studios produces will be so "cutting," Roberts-Steele said. The team also plans to signal boost the efforts of organizations doing important but underreported work and run more purely informational videos. For example, next week they plan to release content about how U.S. residents can take advantage of the savings and rebates in the Inflation Reduction Act.
Right now, the studio's goal is to post a video or meme on social media every week for the next five or six months. The team is currently working from a bank of scripts completed before the Writer's Guild of America strike began May 2. If they run out of content before the strike ends, they will shift to projects that don't require writing like public stunts and other types of climate campaigns.
The nonprofit receives funding from climate philanthropists and donors. Rounding out the team are five-time Emmy-nominated producer Anna Wenger as a second producer, climate scientist and policy adviser Dr. Ayana Johnson as a board member, and activist and advertiser David Fenton as senior adviser.
"We just started talking about creating short-form content that could fight disinformation."
Yellow Dot Studios takes its name from two different sources, McKay explained on the website.
"Yellow Dot is the sun, which thanks to the heat-trapping pollution from burning fossil fuels, is a part of the problem… and also a major part of the solution," he wrote. "It is a yellow light about to turn red."
Roberts-Steele said that the yellow light sends a signal to "slow down."
McKay and Roberts-Steele first became aware of the effectiveness of short-form video messaging when they ran a campaign of climate information videos for Netflix alongside Don't Look Up. Then, in September 2022, they worked together on a viral spoof Chevron ad.
"We put that out and got 5 million views overnight," Roberts-Steele told Common Dreams. "And we just started talking about creating short-form content that could fight disinformation."
The response to their latest venture has been "really great," Roberts-Steele said.
"We've heard from people, kind of, of all political backgrounds—or at least a good cross section—that are just happy that we're calling out Big Oil money," she said.
There were also plenty of responses from people who just found it funny.
While the humor in McKay and Robert-Steele's climate projects can edge toward the cynical at times, Robert-Steele says she does have hope for the future. This hope comes partly from knowing that solutions do exist and partly from watching the younger generation.
"I have a five-year-old daughter, and she was just learning about Earth Day last month," Roberts-Steele said, "and she came home from school and was like, 'We need to get all this bad stuff out of the air so we can save Mother Earth.' And I'm like, 'Yeah, that's kind of the idea!'"
That sense of optimism extends to the future of Yellow Dot Studios itself, namely, that it will soon no longer be needed.
"I hope I don't have a job in a couple of years because I can move on to something else because we've figured this out," she said.