SUBSCRIBE TO OUR FREE NEWSLETTER
Daily news & progressive opinion—funded by the people, not the corporations—delivered straight to your inbox.
5
#000000
#FFFFFF
5
#000000
#FFFFFF
Zuckerberg Extols 'Masculine Energy' in Corporate America as Meta Kills DEI Programs
"Remember, Zuckerberg built Facebook not for social connection but to rate the hotness of his female college mates," noted one critic.
Jan 11, 2025
As numerous U.S. corporations bend to the right with the political winds swirling around Republican President-elect Donald Trump's imminent return to power, Meta CEO Mark Zuckerberg is following up on his company's termination of its fact-checking program by ending its diversity, equity, and inclusion programs and praising "masculine energy" in corporate America.
"I think a lot of the corporate world is, like, pretty culturally neutered," Zuckerberg said during an interview with the eponymous host of "The Joe Rogan Experience" podcast on Friday. Meta is the parent company of social platforms including Facebook, Instagram, and Threads.
Explaining that he has "three sisters, no brothers" and "three daughters, no sons," Zuckerberg continued: "So I'm, like, surrounded by girls and women, like, my whole life. And it's like...I don't know, there's something, the kind of masculine energy, I think, is good."
"And obviously, you know, society has plenty of that, but I think corporate culture was really like trying to get away from it," he said. "And I do think that... all these forms of energy are good. And I think having a culture that, like, celebrates the aggression a bit more has its own merits that are really positive."
The tech industry is built on 'masculine energy', a bro--no girls allowed--culture. Remember Zuckerberg built Facebook not for social connection but to rate the hotness of his female college mates. www.bloomberg.com/news/article...
[image or embed]
— Amy Diehl, Ph.D. (@amydiehl.bsky.social) January 11, 2025 at 8:09 AM
Zuckerberg elaborated:
I do think that if you're a a woman going into a company, it probably feels like it's too masculine. Right? And it's like there isn't enough of the kind of the energy that you may naturally have. And it probably feels like there are all these things that are set up that are biased against you. And that's not good either, 'cause you want women to be able to succeed.
But I think these things can... go a little far. And I think it's one thing to say we want to be kind of, like, welcoming and make a good environment for everyone. And I think it's another to basically say that masculinity is bad. And I, I just think we kind of swung culturally to that part of the... spectrum where, you know, it's all like, okay, masculinity is toxic. We have to, like, get rid of it completely.
No... Both of these things are good, right? It's like, you want, like, feminine energy, you want masculine energy... I think that that's all good. But I do think the corporate culture sort of had swung towards being this somewhat more neutered thing. And I didn't really feel that until I got involved in martial arts, which I think is still a more, much more masculine culture.
While some social media observers attributed Zuckerberg's shift to factors like "the power of gym bro masculinity," others noted the rightward shift in corporate America accompanying Trump's White House return and Republicans' control of both houses of Congress.
"Zuck is a Cuck": Meta's Billionaire Bends The Knee to MAGA Mark Zuckerberg joins a rogue's gallery of billionaires capitulating to Donald Trump's threats and promoting MAGA's agenda against truth, democracy, and diversity for the sake of self-preservation. thelefthook.substack.com/p/zuck-is-a-...
[image or embed]
— Wajahat Ali (@wajali.bsky.social) January 10, 2025 at 6:47 PM
Nowhere is this more pronounced than in the wave of companies ending or dialing back diversity, equity, and inclusion (DEI) programs. The growing list includes McDonald's, Walmart, Boeing, Molson Coors, Ford, Harley-Davidson, John Deere, Amazon, and—as of Friday—Meta.
According to an internal memo from Meta vice president of human resources Janelle Gale viewed by several media outlets, Meta is immediately ending DEI programs in hiring, training, and supplier selection because the "legal and policy landscape surrounding diversity, equity, and inclusion efforts in the United States is changing."
"The term 'DEI' has also become charged, in part because it is understood by some as a practice that suggests preferential treatment of some groups over others," Gale explained.
Meta's move follows Tuesday's announcement that the company is ending its third-party fact-checking program because it is "too politically biased" and replacing it with community notes à la X, the social media platform formerly known as Twitter and owned by Elon Musk, who will co-chair the Trump administration's Department of Government Efficiency.
The announcement also said Meta "will be moving the trust and safety teams that write our content policies and review content out of California to Texas and other U.S. locations."
As part of its broad new "free expression" policy, Meta will also permit certain speech widely considered hateful by human rights defenders.
According to training materials
viewed byThe Intercept and other media outlets, Meta users will be able to say things like "immigrants are grubby, filthy pieces of shit," "Black people are more violent than whites," "Italians are dickheads," women are "household objects" or "property," and transgender people are mentally ill. Calling trans people "trannies" or "it" is now also acceptable on Meta sites.
I got a warning for posting "you are an evil man" to Zuck but not for posting "you are a degenerate tranny." Real nice system they have at Meta.
[image or embed]
— Alejandra Caraballo (@esqueer.net) January 10, 2025 at 7:50 PM
The New York Timesreported Friday that Meta has ordered its offices in Silicon Valley, New York, and Texas to remove the tampons which had been offered to transgender and nonbinary employees who use men's restrooms. The report also said that Meta has removed trans and nonbinary themes from its Messenger chat app.
Zuckerberg has also appointed UFC CEO Dana White, a friend and supporter of Trump, to Meta's board of directors,
explaining, "I've admired him as an entrepreneur and his ability to build such a beloved brand."
These moves followed a November meeting between Trump and Zuckerberg at the former's Mar-a-Lago resort in Florida, after which Meta reportedly also gave $1 million to the president-elect's inauguration fund.
Zuckerberg's alignment with key elements of Trumpism represents a stark departure from just a few months ago, when, in a new book, Trump accused him of inimical "plotting" during the 2020 election and said he threatened to imprison the tech billionaire for life if he did so again in 2024.
Now, Zuckerberg's blasting outgoing Democratic President Joe Biden. He told Rogan Friday that during the coronavirus pandemic, Biden administration officials would "call up and, like, scream... and curse" at Meta leaders over Covid-19 misinformation.
Some internet users poked fun at Meta's new policies, with one popular meme satirically claiming that Zuckerberg "died of coronavirus and complications from syphilis."
Who needs dumb old facts anyways?
[image or embed]
— JonZoidberg ( @jonzoidberg.bsky.social) January 7, 2025 at 8:42 PM
But others took a more serious view of Zuckerberg's about-face, with the Electronic Frontier Foundation (EFF) asserting this week that "these changes reveal that Meta seems less interested in freedom of expression as a principle and more focused on appeasing the incoming U.S. administration."
"Meta has long been criticized by the global digital rights community, as well as by artists, sex worker advocacy groups, LGBTQ+ advocates, Palestine advocates, and political groups, among others," EFF added. "A corporation with a history of biased and harmful moderation like Meta [needs] a careful, well-thought-out, and sincere fix that will not undermine broader freedom of expression goals."
Keep ReadingShow Less
November's Unsung Heroes: Election Workers
Poll workers and other volunteers are standing up for democracy and against disinformation. Voters need to stand with them.
Nov 04, 2024
They’ve withstood a global pandemic, power outages and even swarms of bees to help oversee one of the most accurate election processes in the world.
But nothing has presented more of a threat to millions of U.S. election workers and volunteers than the scourge of disinformation coursing across social networks in 2024. Complicating matters further is the small handful of bad actors who seem determined to transform these online lies into acts of violence at the polls and during the immediate aftermath.
These include lies about noncitizen voters that some of the most powerful online influencers are spreading, including Bad Actor Number One — X owner and far-right propagandist Elon Musk. Last week, he marked his second anniversary at the platform’s helm by continuing to boost the false claim that Democrats were transporting hundreds of thousands of undocumented immigrants into battleground states to skew the vote toward the party's candidates.
Again, none of this is true. “Election experts agree that noncitizens voting in federal elections is virtually nonexistent” reports Issue One, a national pro-democracy group that works to strengthen and defend the country’s election systems.
The money driving the disinformation
In its most recent report, Issue One revealed some of the dark web of secretive donors supporting the spread of such election disinformation. It’s a rogues gallery of former Trump administration officials with extensive ties to Project 2025, the far-right effort to dismantle U.S. democracy—and the system of checks and balances at its core—and replace it with an unconstitutional authoritarian regime.
Musk himself is a major source of support for the disinformation cabal. He has funneled tens of billions of dollars into efforts to remake U.S. politics in his image. In 2022, Musk spent $44 billion to take control of Twitter (now X), and has spent tens of millions more in an apparently illegal effort to pay for votes this year in Pennsylvania.
Last week, Wired’sVittoria Elliott revealed Musk as the money (more than $100 million and counting) behind a political action committee created to compile and amplify false reports of election fraud—and use these lies to disrupt the vote count. Elliott’s reporting links Musk’s effort with the disinformation-spewing “Election Integrity Network” that Issue One exposed.
Shelter from the storm
In the eye of this tornado of lies stand the election workers themselves.
For years, members of this mostly female civic workforce have warned about threats to their safety. In 2021, the U.S. Department of Justice set up its Elections Threat Task Force to assess threats of violence against election workers and, when needed, prosecute those who act on these threats.
Over and again tech execs like Musk and Mark Zuckerberg demonstrate their true values when they choose not to spend more on election protection.
David Becker, founder of the Center for Election Innovation and Research, has led efforts to safeguard U.S. election processes, paying particular attention to the election administrators and public servants who voters encounter as they cast their ballots. “The fact is somehow the hundreds of thousands of election workers and the millions of volunteers who worked on the 2020 election managed the highest turnout we had ever had in American history,” he said during a recent Free Press webinar. And they did so, Becker added, in the middle of a global pandemic.
“Their work has withstood four years of more scrutiny than any election … in world history,” he said. In that time, Becker noted, they’ve been threatened and harassed “not because they did a bad job, but because they did an outstanding job. They’re American heroes in many ways [but] as we head into this election, they're exhausted.”
Unfortunately, these heroes aren't getting any relief from the technology platforms, which have retreated from previous commitments to safeguard election integrity. And this retreat isn’t just happening at Musk’s X.
X is backsliding, but so are other platforms
In an analysis released on Nov. 1, my colleague Nora Benavidez and I found that nearly every platform has avoided dialogue and accountability around the elections. “With few exceptions, the election-integrity problem has worsened since a 2023 Free Press research report found that the largest and most widely used platforms—Meta, X, and YouTube—were backsliding on commitments they made in the wake of the 2020 elections, as ‘Big Lie’ content overwhelmed much of social media,” we wrote.
Recent reporting and research indicate a trend of declining social-media engagement on public posts that provide useful information about the voting process, including information that would debunk the sorts of lies that vilify election workers. This trend has been documented most extensively on Meta-owned platforms, including Facebook, Instagram and Threads, that have hundreds of millions of users in the United States. According to Free Press’ 2024 polling, more than half of voting-age Americans are using social-media apps to access news this election cycle. These platforms have the expertise to implement election-integrity measures. They have the resources to invest in human moderators and staffing. But over and again tech execs like Musk and Mark Zuckerberg demonstrate their true values when they choose not to spend more on election protection.
Poll workers pay the cost of this negligence. With more and more people in the United States using social networks as a source of news and information about voting, it falls on companies like Google, Meta, and TikTok to stop recycling widely disproved lies about the voting process and stand with election workers in defense of our democracy.
But don’t let the swarm of lies keep you from the polls. “What the voters of this country are experiencing is that voting for the vast majority of people is going to be convenient and easy and secure and safe,” Becker said during the Free Press webinar.
“And that’s the message I really want voters to understand … as some people might be on the fence wondering whether they should turn out or not. Turn out and vote. You’re going to have a good experience.”
Let’s hope he’s right.
Keep ReadingShow Less
Rights Advocates Demand Probe Into Reports That Israel Uses WhatsApp to Target Palestinians
"The Israeli Lavender system, supported by artificial intelligence, identifies Palestinians by tracking their communications via WhatsApp or the groups they join," said a Palestinian digital rights group.
May 18, 2024
The Palestinian digital rights group Sada Social on Saturday called for an investigation into Israel's alleged use of WhatsApp user data to target Palestinians with its AI system, Lavender.
The group, which is affiliated with the Al Jazeera Media Institute and Access Now, accused Meta, which owns WhatsApp, of fueling "the 'Lavender' artificial intelligence system used by the Israeli military to kill Palestinian individuals within the Gaza enclave."
As Common Dreamsreported in April, the Israel Defense Forces has relied on AI systems including Lavender to target people Israel believes to be Hamas members.
At +972 Magazine, Israeli journalist Yuval Abraham wrote that a current commander of an elite Israeli intelligence unit pushed for the use of AI to choose targets in Gaza. The commander wrote in a guide book to create the system that "hundreds and thousands" of features can be used to select targets, "such as being in a WhatsApp group with a known militant, changing cell phone every few months, and changing addresses frequently."
Sada Social asserted that it had found the Lavender system uses WhatsApp data to select targets.
"The reports monitored by the Sada Social Center indicate that one of the inputs to the 'Lavender' system relies on data collected from WhatsApp groups containing names of Palestinians or activists who are wanted by 'Israel,'" said the group in a press release. "The Israeli Lavender system, supported by artificial intelligence, identifies Palestinians by tracking their communications via WhatsApp or the groups they join."
The mention of Israel's use of WhatsApp data in Abraham's reporting also caught the attention last month of Paul Biggar, founder of Tech for Palestine.
"There's a lot wrong with this—I'm in plenty of WhatsApp groups with strangers, neighbors, and in the carnage in Gaza you bet people are making groups to connect," wrote Biggar. "But the part I want to focus on is whether they get this information from Meta. Meta has been promoting WhatsApp as a 'private' social network, including 'end-to-end' encryption of messages."
"Providing this data as input for Lavender undermines their claim that WhatsApp is a private messaging app," he wrote. "It is beyond obscene and makes Meta complicit in Israel's killings of 'pre-crime' targets and their families, in violation of international humanitarian law and Meta's publicly stated commitment to human rights. No social network should be providing this sort of information about its users to countries engaging in 'pre-crime.'"
Others have pointed out that Israel may have acquired WhatsApp data through means other than a leak by Meta.
Journalist Marc Owen Jones said the question of "Meta's potential role in this is important," but noted that informants, captured devices, and spyware could be used by Israel to gain Palestinian users' WhatsApp data.
Bahraini activist Esra'a Al Shafei, founder of Majal.org, told the Middle East Monitor that the reports that WhatsApp user data has been used by the IDF's AI machine demonstrate why privacy advocates warn against the collection and storage of metadata, "particularly for apps like WhatsApp, which falsely advertise their product as fully private."
"Even though WhatsApp is end-to-end encrypted, and claims to not have any backdoors to any government, the metadata alone is sufficient to expose detailed information about users, especially if the user's phone number is attached to other Meta products and related activities," Al Shafei said. "This is why the IDF could plausibly utilize metadata to track and locate WhatsApp users."
While Meta and WhatsApp may not necessarily be collaborating with Israel, she said, "by the very act of collecting this information, they're making themselves vulnerable to abuse and intrusive external surveillance."
In turn, "by using WhatsApp, people are risking their lives," she added.
A WhatsApp spokesperson told Anadolu last month that "WhatsApp has no backdoors and we do not provide bulk information to any government," adding that "Meta has provided consistent transparency reports and those include the limited circumstances when WhatsApp information has been requested."
Al Shafei said Meta must "fully investigate" how WhatsApp's metadata may be used "to track, harm, or kill its users throughout Palestine."
"WhatsApp is used by billions of people and these users have a right to know what the dangers are in using the app," she said, "or what WhatsApp and Meta will do to proactively protect them from such misuse."
Keep ReadingShow Less
Most Popular