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mark bittman
'Appalling': US Funded Secret Industry Network Targeting Pesticide Critics
"It's one thing to have an industry come after you after publishing a critical article. This happens all the time in journalism," said writer Michael Pollan, one of those featured in the corporate files. "But to have your own government pay for it is outrageous."
Sep 27, 2024
New reporting published Friday exposes how U.S. taxpayer money was used to fund an elaborate effort by pesticide industry insiders to create detailed dossiers on public critics and environmentalist activists opposed to the widespread pollution created by agrochemical corporations.
The investigation was spearheaded by the nonprofit outlet Lighthouse Reports in collaboration with numerous outlets from around the globe, including The Guardian, Le Monde, The New Lede, ABC News, and the New Humanitarian. It details how outspoken critics of the pesticide paraquat—described as "among the most toxic agricultural chemicals ever produced"—were targeted by an "influence machine that works to suppress opposition to an $78 billion global industry."
While use of paraquat is banned in the European Union, it is still actively sold and applied on fields and farms in much of the world despite the documented harms it produces.
The year-long investigation, according to Lighthouse,
managed to penetrate a PR operation that casts those who raise the alarm, from pesticide critics to environmental scientists or sustainability campaigners, as an anti-science "protest industry," and used U.S. government money to do so.
The U.S.-based PR firm, v-Fluence, built profiles on hundreds of scientists, campaigners and writers, whilst coordinating with government officials, to counter global resistance to pesticides. These profiles are published on a private social network, which grants privileged entry to 1,000 people. The network's membership roster is a who's-who of the agrochemical industry and its friends, featuring executives from some of the world's largest pesticide companies alongside government officials from multiple countries.
These members can access profiles on more than 3,000 organisations and 500 people who have been critical of pesticides or Genetically Modified Organisms (GMOs). They come from all over the world and include scientists, U.N. human right experts, environmentalists, and journalists. Many of the profiles divulge personal details about the subjects, such as their home addresses and telephone numbers, and spotlight criticisms that disparage their work. Lawyers have told us this goes against data privacy laws in several countries.
The investigative team also released this video on Instagram detailing their findings:
Environmental writer and activist George Monbiot called the revelations "deeply shocking and appalling," and described the story as one which detailed how the U.S. government "funded attacks, denial, and outright lies to protect the pesticides industry from its critics."
The Guardian's reporting details how v-Influence—founded by former Monsanto executive Jay Byrne—received U.S. taxpayer dollars by subcontracting with another group that received a large USAID grant:
Public spending records show the USAID contracted with the International Food Policy Research Institute (IFPRI), a non-governmental organization that manages a government initiative to introduce GM crops in African and Asian nations.
In turn, IFPRI paid v-Fluence a little more than $400,000 from roughly 2013 through 2019 for services that included counteracting critics of "modern agriculture approaches"in Africa and Asia.
v-Fluence was to set up the "private social network portal" that would, among other things, provide "tactical support" for efforts to gain acceptance for the GM crops.
The reporting noted that prominent food writers, including Michael Pollan and Mark Bittman (both of whom have written critically of industrial agriculture), were among those listed in the private network to which industry heavyweights were given invite-only access.
"It's one thing to have an industry come after you after publishing a critical article. This happens all the time in journalism," Pollan told the Guardian. "But to have your own government pay for it is outrageous. These are my tax dollars at work."
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Food Industry Giants to Wage Legal Battle to Defeat Vermont's Landmark GMO Labeling Law
The GMA wasted no time in announcing its lawsuit to defeat the pro-labeling legislation
May 09, 2014
As pro-labeling advocates were cheering Vermont's passage of a GMO labeling bill on Thursday, a powerful food industry lobbying group announced its plans to file a federal lawsuit to overturn the law.
Governor Peter Shumlin's signature yesterday marked a landmark moment as Vermont became the first state to enact a no-strings attached law mandating the labeling of genetically modified food and preventing GMO foods from being labeled as "natural."
In response, the Grocery Manufacturers Association, which represents food and beverage industry giants like Pepsico and Cargill and poured millions into defeating measures in California and Washington, said it would sue the state -- likely an unsurprising development to Vermont, which has already set up a Food Fight Fund site to "mount a powerful defense" against legal battles.
The GMA issued a statement on Thursday cheering GMO crops as having "important benefits for people and our planet" and calling Vermont's law "critically flawed and not in the best interests of consumers."
The statement also included an announcement from the group that it would be starting a legal battle against Vermont, saying that government "has no compelling interest in warning consumers about foods containing GM ingredients, making this law's legality suspect at best."
"In light of this fact, in the coming weeks GMA will file suit in federal court against the state of Vermont to overturn the law."
The GMA statement urges support instead for labeling legislation from Republican Rep. Mike Pompeo, which has been dubbed the Deny Americans the Right to Know (DARK) Act and criticized as a "Monsanto, Koch Brothers alliance."
The GMA is also investing current efforts to discredit the film Fed Up, which opens in theaters on Friday, and is described as "the film the food industry doesn't want you to see."
According to reporting on Friday by Christina Wilkie in the Huffington Post:
Days before the film's release, a new website appeared that at first looks nearly identical to the official "Fed Up" site. But instead of featuring the movie trailer and showtimes, the site adopts the popular online quiz format, luring people in with a challenge: "Think you know the facts about 'Fed Up?' Take the quiz."
The "quiz," it turns out, is nine "true or false" questions. Six of them are statements made by doctors and food policy experts in "Fed Up," such as, "Food companies have caused the obesity rate to skyrocket." If you click "true," you'll get a big, fat "incorrect," and below that, some selectively edited figures about obesity rates. The other three questions are about the food industry, and the steps it claims to have taken to combat obesity. The correct answer for these is "true."
As for who is behind this propaganda page for the food processing industry, say hello to the Grocery Manufacturers Association (GMA), the primary lobbying group for the nation's largest food and beverage companies.
The lobbying group launched the dummy website, called FedUpFacts.com, on Wednesday, the same day it purchased Google ads for search terms related to the documentary, including its title. The ads direct back to the quiz site, where there is a disclosure notice at the bottom of the page: "FedUpFacts is brought to you by the Grocery Manufacturers Association, representing the makers of the world's favorite food, beverage and consumer products."
The filmmakers, however, hope to put a spotlight on the fact that "far more of us are sick from what we are eating than anyone has ever realized," and to call out the "decades-long misinformation campaign orchestrated by Big Food and aided and abetted by the U.S. Government."
You can watch the trailer for the film below:
FED UP - Official TrailerNOW PLAYING. FOR THEATERS AND INFO VISIT: fedupmovie.com facebook.com/fedupmovie Twitter: @fedupmovie This is the ...
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