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Why Isn't the Media Feeling the Bern?
Polls show that Bernie Sanders would trounce Donald Trump, but you’d never know that from watching TV news.
Jan 01, 2016
Let's go to the scoreboard to see who's winning the exciting presidential election media coverage game.
The Tyndall Report, a non-partisan media monitoring firm that has been tracking the nightly news broadcasts of ABC, CBS, and NBC, found that Trump is tromp, tromp, tromping over the airtime of everyone else.
From last January through November, these dominant flagship news shows devoted 234 minutes of prime-time coverage to the incessant chirping of the yellow-crested birdbrain, with no other contender getting even a fourth of that.
Take Bernie Sanders, who's stunning the political establishment with a fiery populist campaign that's drawing record crowds. Indeed, Sanders' upstart campaign is commanding a comparable share of support within the Democratic Party's voting base to what Trump is enjoying from the Republican electorate.
And -- get this -- polls also show Bernie trouncing The Donald if they face each other in November's presidential showdown. So surely he's getting a proportional level of media coverage by the networks on our public airwaves, right?
Ha, just kidding! The big networks' devotion of 234 minutes to all-things-Trump was "balanced" by less than 10 minutes for Sanders. Most egregious was ABC, the Disney-owned network. ABC's World News Tonight awarded 81 minutes of national showtime to Trump last year -- and for Bernie: 20 seconds.
How self-serving of the media moguls. The one candidate who is effectively rallying large numbers of voters to oppose the rise of corporate oligarchy -- including in the media -- has the plug pulled on him.
Of course, this only amplifies the truth of what Sanders is saying about the villainy of corporate profiteers, and it fuels a greater determination by his millions of grassroots supporters to end the reign of greed in America.
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Dear Common Dreams reader, It’s been nearly 30 years since I co-founded Common Dreams with my late wife, Lina Newhouser. We had the radical notion that journalism should serve the public good, not corporate profits. It was clear to us from the outset what it would take to build such a project. No paid advertisements. No corporate sponsors. No millionaire publisher telling us what to think or do. Many people said we wouldn't last a year, but we proved those doubters wrong. Together with a tremendous team of journalists and dedicated staff, we built an independent media outlet free from the constraints of profits and corporate control. Our mission has always been simple: To inform. To inspire. To ignite change for the common good. Building Common Dreams was not easy. Our survival was never guaranteed. When you take on the most powerful forces—Wall Street greed, fossil fuel industry destruction, Big Tech lobbyists, and uber-rich oligarchs who have spent billions upon billions rigging the economy and democracy in their favor—the only bulwark you have is supporters who believe in your work. But here’s the urgent message from me today. It's never been this bad out there. And it's never been this hard to keep us going. At the very moment Common Dreams is most needed, the threats we face are intensifying. We need your support now more than ever. We don't accept corporate advertising and never will. We don't have a paywall because we don't think people should be blocked from critical news based on their ability to pay. Everything we do is funded by the donations of readers like you. When everyone does the little they can afford, we are strong. But if that support retreats or dries up, so do we. Will you donate now to make sure Common Dreams not only survives but thrives? —Craig Brown, Co-founder |
This column was distributed by OtherWords.
Jim Hightower
Jim Hightower is a national radio commentator, writer, public speaker, and author of the books "Swim Against The Current: Even A Dead Fish Can Go With The Flow" (2008) and "There's Nothing in the Middle of the Road But Yellow Stripes and Dead Armadillos: A Work of Political Subversion" (1998). Hightower has spent three decades battling the Powers That Be on behalf of the Powers That Ought To Be - consumers, working families, environmentalists, small businesses, and just-plain-folks.
Let's go to the scoreboard to see who's winning the exciting presidential election media coverage game.
The Tyndall Report, a non-partisan media monitoring firm that has been tracking the nightly news broadcasts of ABC, CBS, and NBC, found that Trump is tromp, tromp, tromping over the airtime of everyone else.
From last January through November, these dominant flagship news shows devoted 234 minutes of prime-time coverage to the incessant chirping of the yellow-crested birdbrain, with no other contender getting even a fourth of that.
Take Bernie Sanders, who's stunning the political establishment with a fiery populist campaign that's drawing record crowds. Indeed, Sanders' upstart campaign is commanding a comparable share of support within the Democratic Party's voting base to what Trump is enjoying from the Republican electorate.
And -- get this -- polls also show Bernie trouncing The Donald if they face each other in November's presidential showdown. So surely he's getting a proportional level of media coverage by the networks on our public airwaves, right?
Ha, just kidding! The big networks' devotion of 234 minutes to all-things-Trump was "balanced" by less than 10 minutes for Sanders. Most egregious was ABC, the Disney-owned network. ABC's World News Tonight awarded 81 minutes of national showtime to Trump last year -- and for Bernie: 20 seconds.
How self-serving of the media moguls. The one candidate who is effectively rallying large numbers of voters to oppose the rise of corporate oligarchy -- including in the media -- has the plug pulled on him.
Of course, this only amplifies the truth of what Sanders is saying about the villainy of corporate profiteers, and it fuels a greater determination by his millions of grassroots supporters to end the reign of greed in America.
Jim Hightower
Jim Hightower is a national radio commentator, writer, public speaker, and author of the books "Swim Against The Current: Even A Dead Fish Can Go With The Flow" (2008) and "There's Nothing in the Middle of the Road But Yellow Stripes and Dead Armadillos: A Work of Political Subversion" (1998). Hightower has spent three decades battling the Powers That Be on behalf of the Powers That Ought To Be - consumers, working families, environmentalists, small businesses, and just-plain-folks.
Let's go to the scoreboard to see who's winning the exciting presidential election media coverage game.
The Tyndall Report, a non-partisan media monitoring firm that has been tracking the nightly news broadcasts of ABC, CBS, and NBC, found that Trump is tromp, tromp, tromping over the airtime of everyone else.
From last January through November, these dominant flagship news shows devoted 234 minutes of prime-time coverage to the incessant chirping of the yellow-crested birdbrain, with no other contender getting even a fourth of that.
Take Bernie Sanders, who's stunning the political establishment with a fiery populist campaign that's drawing record crowds. Indeed, Sanders' upstart campaign is commanding a comparable share of support within the Democratic Party's voting base to what Trump is enjoying from the Republican electorate.
And -- get this -- polls also show Bernie trouncing The Donald if they face each other in November's presidential showdown. So surely he's getting a proportional level of media coverage by the networks on our public airwaves, right?
Ha, just kidding! The big networks' devotion of 234 minutes to all-things-Trump was "balanced" by less than 10 minutes for Sanders. Most egregious was ABC, the Disney-owned network. ABC's World News Tonight awarded 81 minutes of national showtime to Trump last year -- and for Bernie: 20 seconds.
How self-serving of the media moguls. The one candidate who is effectively rallying large numbers of voters to oppose the rise of corporate oligarchy -- including in the media -- has the plug pulled on him.
Of course, this only amplifies the truth of what Sanders is saying about the villainy of corporate profiteers, and it fuels a greater determination by his millions of grassroots supporters to end the reign of greed in America.
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